Privacy Policy

1. Data Controller

The data controller for the website users’ personal data is Muzeum Świat Iluzji MSI sp. z o.o., sp.k., based in Warsaw, Rynek Starego Miasta 21, 00-272 Warsaw, Poland, NIP: 1132936609. Contact: kontakt@swiatiluzji.pl.

2. Purpose and Legal Basis for Data Processing

Personal data is processed for the following purposes:

  • ensuring the proper functioning of the website (Article 6(1)(f) GDPR),
  • compiling website traffic statistics and analytics (Article 6(1)(f) GDPR),
  • managing contact forms (Article 6(1)(b) GDPR),
  • conducting marketing and remarketing activities (Article 6(1)(a) GDPR – consent),
  • selling tickets (Article 6(1)(b) GDPR).

3. Categories of Data Processed

We may process the following types of data:

  • IP address,
  • technical data regarding browser and operating system,
  • data on user activity on the website,
  • data provided voluntarily through forms.

4. Data Recipients

Data may be transferred to entities processing data on our behalf, such as:

  • providers of analytics and marketing tools (e.g., Google, Meta, TikTok, Pinterest),
  • hosting and IT service providers,
  • providers of tickets sales.

Some services may involve data transfers to third countries (e.g., the USA), in accordance with GDPR.

5. Data Transfers Outside the EEA

Some data recipients may be located outside the European Economic Area. In such cases, data is protected through standard contractual clauses approved by the European Commission.

6. Automated Decision-Making

We may use profiling for marketing purposes (e.g., ad personalization), but we do not make decisions that produce legal effects or significantly affect users.

7. User Rights

You have the right to: access your data, rectify your data, delete your data, restrict data processing, object to processing, data portability, withdraw consent (if applicable), file a complaint with the supervisory authority (in Poland: the President of the Personal Data Protection Office).

8. Voluntary Nature of Data Provision

Providing data is voluntary, but necessary to access certain website features (e.g., contact forms).

9. Contact

For matters concerning your personal data, please contact: kontakt@swiatiluzji.pl